by centipede | Feb 11, 2021 | Marketing 101, Social Marketing
1. Keep Your Text Short and Sweet Whether it’s a graphic or a caption, your text should draw the viewer in and make them want to read the entire post – or better yet, click around! Captions should be enticing, while providing the reader with the information they need...
by centipede | Sep 16, 2019 | Social Marketing
How Brands Are Using TikTok Tik Tok – Is it time for your brand to join? TikTok has quickly become the leading destination for short mobile videos. Since its official release in 2016, Tik Tok has grown a substantial and devoted audience base. The social app...
by Kate Morganelli | Nov 7, 2018 | Social Marketing
Do you know how many times my team tells a client that they can perform social listening across the various channels? A bunch! Do you know how many times I hear a client respond with a blank stare and an unenthusiastic “cool.” Too often! Social Listening Right off the...
by Kate Morganelli | Aug 21, 2018 | Social Marketing
If you have a smartphone then you’re probably an Instagram user. It has been reported that 50% of millennials are on Instagram and on average they spend over 8 hours a month on the platform. Over the past few years, Instagram has experienced remarkable growth....
by centipede | Jul 20, 2018 | Social Marketing
You would think that marketing to active Facebook users would be easy, but unfortunately, it’s not! Facebook marketing strategy is challenging and when done wrong it can cost a lot and have little impact on your business. Before the Internet, businesses would rely on...
